The Role of the NDMO Framework in Your Data Strategy

The Role of the NDMO Framework in Your Data Strategy

Saudi Arabia’s National Data Management Office (NDMO) framework is more than just a compliance checklist; it’s a comprehensive guide to managing data in ways that drive value, ensure security, and build trust. With data at the core of modern business, the 15 key...
Are You Getting The Most Out of Your Data?

Are You Getting The Most Out of Your Data?

In the ever-evolving landscape of consumer brands in the GCC, a significant challenge persists – the underutilization of data. Despite the wealth of information captured and stored, many brands in the region struggle to extract meaningful insights due to a lack of...