In episode 5 of our podcast, It’s Data Habibi, Luke Cann is joined by Pavel Bulowski and Vinay Ravula for a candid and grounded conversation about the gap between how well brands think they know their customers, and how well they actually do.
HEMOdata Resources
Discover a wealth of information at HEMOdata Resources, your go-to hub for comprehensive data solutions and insights.
It’s Data Habibi – Episode 4 with Dr. Chris Cooper and Tim Aldridge
In episode 4 of our podcast, It’s Data Habibi, Luke Cann is joined by Dr Chris Cooper and Timothy Aldridge to unpack a central tension facing leadership teams today: why AI ROI is harder to define, justify, and sustain than many initially expected.
It’s Data Habibi – Episode 3 With Vitalii Duk and Luke Cann
In Episode 3 of our podcast, “It’s Data, Habibi,” we dive into what agentic AI actually means for enterprise leaders and where autonomy truly belongs. Our guests, Vitalii Duk, Founder & CEO of Dynamiq, and Luke Cann, Co-founder & CEO of HEMOdata, break down the difference between deterministic workflows and non-deterministic agents, unpack the “AI Iceberg,” and explore how organisations can drive real ROI without scaling risk.
It’s Data Habibi – Episode 2 With Gemma Hill and Namrata Sarmah
In Episode 2 of our podcast, “It’s Data Habibi,” we dove into why traditional points-based loyalty programs no longer work and what modern loyalty should look like.
Our guests, Gemma Hill, Head of Product & Co-founder at 10X, and Namrata (Nam) Sarmah, CPO and Founder of CPO Track and Women in Product UK, broke down why the earn-and-burn model falls flat and what customers actually value today.
It’s Data Habibi – Episode 1 With Lisa Brightwell and David Egerton
In the launch episode of our podcast, “It’s Data Habibi”, we explored why the birthday email is lazy and what brands could and should be doing to nurture their customers.
Our guests, Lisa Brightwell of Bright Insights Consulting and David Egerton of McGettigan’s Group, broke the birthday email down and built it back up in the most meaningful ways and took us through how data is your biggest asset to connecting with your customers, if you get the foundations right.
From Data Chaos to Loyalty Success: Insights with HEMOData
Our founders, Dustyn Smith and Luke Cann joined Lisa Brightwell on the Let’s Talk Loyalty Podcast. They shared how organizations can turn fragmented data into actionable insights. Learn about purposeful data collection, breaking silos, AI done right, and building loyalty programs that truly engage customers.
Data is the New Gold: The HEMOdata Growth Story
Dustyn and Luke recently sat down with Neil Sheth and Katy Holmes on the Don’t Do That, Do This podcast, where they shared the HEMOdata story, lessons learned, and what it really means to help organisations turn their data into a strategic asset for growth.





