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In Episode 2 of our podcast, “It’s Data Habibi,” we dove into why traditional points-based loyalty programs no longer work and what modern loyalty should look like.
Our guests, Gemma Hill, Head of Product & Co-founder at 10X, and Namrata (Nam) Sarmah, CPO and Founder of CPO Track and Women in Product UK, broke down why the earn-and-burn model falls flat and what customers actually value today.
In the launch episode of our podcast, “It’s Data Habibi”, we explored why the birthday email is lazy and what brands could and should be doing to nurture their customers.
Our guests, Lisa Brightwell of Bright Insights Consulting and David Egerton of McGettigan’s Group, broke the birthday email down and built it back up in the most meaningful ways and took us through how data is your biggest asset to connecting with your customers, if you get the foundations right.
Our founders, Dustyn Smith and Luke Cann joined Lisa Brightwell on the Let’s Talk Loyalty Podcast. They shared how organizations can turn fragmented data into actionable insights. Learn about purposeful data collection, breaking silos, AI done right, and building loyalty programs that truly engage customers.
Dustyn and Luke recently sat down with Neil Sheth and Katy Holmes on the Don’t Do That, Do This podcast, where they shared the HEMOdata story, lessons learned, and what it really means to help organisations turn their data into a strategic asset for growth.